Samsung is a world wide partner. Managed by the IOC, this is the only sponsorship type with the exclusive worldwide marketing rights to both Winter and Summer Games.
Samsung’s involvement with the Olympic Games began in 1988, when it became a local sponsor for the Seoul 1988 Olympic Summer Games. In 1997, the company then became a member of The Olympic Partner (TOP) Programme, Worldwide Olympic Partner in the wireless communications equipment category, continuing its contribution to the Olympic Movement for five consecutive Olympic Games. Through its advanced wireless telecommunication technology and products, Samsung is recognized for providing the Games with crucial, real-time information service in support of the world's largest sporting event. Samsung is proud to carry on its Olympic partnership through the 2016 Olympic Games.
Samsung.com
Posts
No comments:
Post a Comment